Our Philosophy

Key London is a showcase of personal choice of furniture, lighting, ceramics, glass and artwork for our clients.  Our intent is to source and offer new pieces to even the most well travelled of consumers.  After all, what is the point of selling pieces that every other retailer stocks?  Our aim is to reintroduce the unpredictable into your shopping experience.

We believe the right product can belong in any home and continue to do so through transitions and inheritance.

Every item Key London provides is hand selected for its combination of classic and contemporary. The pieces reflect our belief that, a successful contemporary piece must reflect the past.


Key London is heavily inspired by our birthplace of Zimbabwe, where a simple item can be at once decorative, functional and striking.

We feel a home is about texture and colour, and this is reflected in our range of tones, fabrics, and materials. Key London’s collection is an assortment of designs that are invariably stunning and of high quality. Objects are from an array of designers and artists including elegant handmade porcelain and hand woven baskets. This gives each of the pieces their own individual characteristics that may hopefully reflect your own.

Inside the artist's studio

A member of the creative team